



Your business will go nowhere fast if you have little or no followers. Even followers who join your group may come and go as quickly as night and day.
If you have nothing to say, then don’t. Your customers (followers) are interested in what you have to offer, i.e. how did that idea come about, the ease or difficulty in bringing the product to market, the funny side of the problems you faced, etc.
Reply to some of your followers, not all of them. Followers will be interested in what you did or say about something, but they will not follow 150 of your replies to each and every question asked. Keep the tweeting interesting and above all, informative and fresh.
Your bio is one of the most important FIRST THINGS to do after you sign on to Twitter. “I develop anti-fart machines for Chihuahuas” tell people quickly who you are and what you are about. Maybe they have a grandmother who needs one and they will follow you!
Finally, be yourself. Don’t mimic others in the same business as you. Be an individual, full of ideas, will and wit, and tell people you enjoy what you do and wish to help others by your 140 character post.






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