Google and Verizon are bringing another unique idea for promoting its recently launch Droid on the occasion of Black Friday. Teaming with Reuters and R/GA, Google and Verizon are displaying the Times Square’s largest combined displays — the Reuters Sign and the NASDAQ sign for voice search.
On Black Friday anyone calling 888-376-4336 and doing a Google search by voice will see their results displayed on one of the two electronic billboards of either the Reuters sign or the NASDAQ sign in Times Square.
Though the promotion has actually been going on for the past couple of weeks in New York, from 12:30-2:00pm or 6:30-8:00pm but on Black Friday it will be active for 20 hours straight according to Google blogpost.
Google and Verizon have even launched a web page with a countdown to the event in the promotion of Motorola droid.